Project Gutenberg 2012-11-29 Public domain in the USA. 388 Atkinson, William Walker 1862 1932 Ramacharaka, Yogi Vishita, Bhakta Panchadasi, Swami The Psychology of Salesmanship E-text prepared by sp1nd, C.M., and the Online Distributed Proofreading Team (http://www.pgdp.net) from page images generously made available by Internet Archive (http://archive.org) "The Psychology of Salesmanship" by William Walker Atkinson is a scientific publication written in the early 20th century. The book explores the psychological principles that underpin sales techniques and practices, emphasizing the importance of understanding both the salesperson's and the buyer's mindset in facilitating successful transactions. Atkinson aims to fuse psychology with effective salesmanship, arguing that the mental processes involved in selling are critical to achieving success in the business world. The opening of the text presents a discussion on the evolution of the perception of psychology within the business realm. Atkinson notes that, traditionally, business people regarded psychology with skepticism, associating it with abstract theorizing rather than practical application. However, he asserts that psychology—the science of the mind—is integral to effective sales techniques, fundamentally influencing how goods are marketed, sold, and purchased. He highlights the importance of understanding mental states that sellers can induce in consumers, such as attention and desire, and suggests that mastering these psychological principles can lead to greater success in sales. Through various examples, he sets the stage for a deeper exploration of salesmanship as it relates to human behavior and mental processes. (This is an automatically generated summary.) file:///public/vhost/g/gutenberg/html/files/41510/41510-h/images/title.png Reading ease score: 58.5 (10th to 12th grade). Somewhat difficult to read. en Selling -- Psychological aspects HF Text Browsing: Business/Management Browsing: Psychiatry/Psychology Browsing: Sociology Category: Psychiatry/Psychology Category: Business/Management 314340 2025-06-16T18:38:28.976370 text/html 317062 2012-11-29T15:14:25 text/html 149849 2025-06-16T18:38:33.587356 application/epub+zip 151923 2025-06-16T18:38:29.871407 application/epub+zip 151923 2025-06-16T18:38:29.411337 application/epub+zip 240745 2025-06-16T18:38:36.717308 application/x-mobipocket-ebook 207650 2025-06-16T18:38:33.110306 application/x-mobipocket-ebook 208196 2022-09-19T04:21:16.737878 application/x-mobipocket-ebook 284198 2023-09-18T06:53:27.414465 text/plain 16505 2025-06-16T18:38:36.883317 application/rdf+xml 7461 2025-06-16T18:38:29.497374 image/jpeg 1361 2025-06-16T18:38:29.455345 image/jpeg 136872 2025-06-16T18:38:29.013387 application/octet-stream application/zip Archives containing the RDF files for *all* our books can be downloaded at https://book.klll.cc/wiki/Gutenberg:Feeds#The_Complete_Project_Gutenberg_Catalog More titles under Dumont, Theron Q. More titles under Three Initiates en.wikipedia